....and Happy New Year!

Published on 01/14/2017 by BrandsForBands

Whoa. How is it mid-January already?? We're excited to kick off 2017. We've got some great new opportunities in the pipeline, and you'll see some major changes and improvements to BForB this year, all aimed at making the platform as efficient, easy to use and useful as possible to both our clients and music partners.

But we're also excited simply because we get to work with some of the best creatives in the world. Case in point: this Ken Roczen clip from our friends at Fox Racing and Shift.

The main track here is A$AP Ferg, which didn't come from BForB (we wish!), while the credits tune, from the most excellent These Machines Are Winning does come from us, courtesy of the great Idol Records. But where the music comes from misses the point, which is: this video is incredible. The product of 5 months of work by the Fox/Shift team, it exemplifies the magnitude and depth of talent we get to work with on a daily basis, across scores of brand creatives and filmmakers. We feel real lucky about that, and honored that these folks rely on us for top-shelf tuneage.

So we raise our glass to these hard-working warriors of video production (you know who you are). Here's to an outstanding 2017, one in which your melding of image and music continues to kick ass and blow minds. Onward!